BRAC PROJECT
The East Valley/Inland Valley region of California was especially
hard hit by the recession and the closure of Norton Air Force Base
which resulted in the loss of 10,000 jobs. A new regional development
agency (IVDA) was formed to capitalize on the region's assets and
to develop plans for the re-use of the Norton facilities as an industrial
and employment center. The IVDA, along with the City of Highland and
the East Valley Economic Development Partnership, commissioned Sibley
International to develop a Business Plan for a Regional Small Business
Incubator, including an analysis of the business, civic, educational
and human resources of the East/Inland Valley community and the potential
for their involvement with, and support of, the small business incubator.
The Business Plan analyzed three major areas: the marketing, financing,
and management of the incubator.
Part 1: the Market Study reviewed the existing incubator industry
literature as well as the East/Inland Valley regional market. This
included the surveying of existing service providers, the local economic
environment, and potential business linkages and expansion opportunities.
It also illustrated the characteristics of the local small business
sector. The second part of the Market Study focused on the real estate
for the incubator, costing the options of new construction versus
rehab, delineating the criteria necessary for a successful incubator,
surveying local sites, and recommending site selection (an "incubator
without walls," with the hub located at Norton Air Force Base).
Part 2: the Financial Plan included a complete financial analysis
of the project, including breakeven analysis for the first three years
of the project, funding of the incubator, and detailed cash flow projections.
Part 3: the Management Plan included comprehensive management plans
for the business incubator, including the planned Small Business Support
Center (SBSC) located within the incubator. It delineated incubator
features, functions, and fee schedule, described in detail the personnel
needed to manage and operate the incubator, and investigated possible
linkages with other resources in the East/Inland Valley community.
The Regional Small Business Incubator was successfully implemented,
using the Sibley team's recommendations. Just eight months after opening,
the SBSC-business incubator at the former Norton Air Force Base was
home to 16 businesses employing 60 people.